Sam Adler Joins Slingwave as Head of Media Insights & Analytics

We are excited to announce that the Slingwave team is expanding with a key new hire.  Sam Adler has joined team Slingwave as Head of Media Insights & Analytics.

Sam joins us from Neo Media World, a decorated industry leader in digital innovation and performance marketing within WPP, where he was Associate Director in the New York office, overseeing the growth of major customers across CPG, Electronics, and Healthcare.  Prior to Neo Media World, Sam worked at Ogilvy and The Hartford spanning functions across marketing analytics.

Sam brings nearly a decade of marketing analytics experience to the Slingwave team, and will be primarily focused on the delivery and adoption of our Agile Marketing Attribution and Predictive Marketing Mix solutions.

Sam has extensive extensive cross-channel measurement experience, including core digital channels across search, shopping, social, eCommerce,  as well as traditional TV, OOH, Audio, Podcasts, and other emerging environments. 

From Sam:

I am very excited to be joining the Slingwave team.  I admire Slingwave’s approach to measurement, attribution, mixed media modeling and agile marketing. The marketing industry is at a pivotal point with this evolving, privacy-focused environment. When brands integrate with companies like Slingwave and its technology, they’re empowered to make better, more effective data-driven marketing decisions; creating highly-relevant and thoroughly-analyzed marketing programs for their business.  I look forward to leading the media insights team at Slingwave to help our client partners successfully navigate this ever-changing marketing landscape.

We are excited to further expand our growing team, and expanding our New York presence, with Sam’s leadership.  Slingwave is continuing to hire for multiple roles, and we are always on the lookout for talented marketing analytics professionals, particularly digital specialists.  If you are interested in learning more, please reach out at info@slingwave.com  

Paul Boruta

Founder and CEO

 

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